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CLIENT

Kaufland Bulgaria

Accelerating sustainable innovation in foodtech and agritech

Corporate–startup collaboration for sustainable growth

PROBLEM

To bring sustainable innovation to foodtech and agritech industries, we launched the first of its kind accelerator, bringing together startups, scale-ups, corporations, investors and industry experts. Kaufland was the main corporate partner.

PROCESS

SOLUTION

3 months, 60+ hours of knowledge-sharing sessions, visits to innovation labs, networking opportunities and a 2-day hackathon to co-design tangible innovations with impact for the whole industry.

SUCCESS FACTORS

+ All startups achieved tangible progress by Demo Day

+ 3 startups were contracted and showcased by our main corporate partner - Kaufland in their newest and most technologically advanced supermarket

+ 4 startups received funding from our investment partner - Vitosha Venture Partners

+ 4 startups secured other investments

RESULT

Bringing together corporates, startups, academia, NGOs and investors for a shared mission - to accelerate sustainable innovation was essential for success. Our facilitation skills and agile mindset was key to nurturing a strong community to co-innovate.

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Sustainability and innovation can only go hand in hand. That’s what we do at Kaufland and that’s why we work with launchlabs. The best part is that there are actual results in the form of partnerships and pilots between Kaufland and promising startups.

Ivan Chernev

CEO Kaufland Bulgaria

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